
Rocket Farms is donating flowers for the Alliance on Aging’s “I Remember Mama”. This will be the second year Rocket Farms donates for the campaign, which sends flowers to women living in assisted-care facilities and nursing homes throughout Monterey County, Calif. Mother&rsqu..
It started as a simple goal just a few years ago: Rocket Farms wanted to reach 1,000 Facebook likes. Marc Clark, executive vice president, remembers that it seemed lofty and maybe even impossible. But Rocket Farms got there. Then the company set a new goal — and got there, too. Then it..
The relatively new owners of Nurserymen's Exchange and sister business Rocket Farms say the companies have successfully merged. Parent company Monterey Peninsula Horticulture has spent the last four months or so integrating the greenhouse growers. "The puzzle has come together quite well," s..
El Pasoan Karen Cozad is not sure why, but poinsettias do not live long in her house. "If someone buys me one, we offer it to the poinsettias God," she said jokingly. "I don't know what I do wrong, but all the leaves fall off. I've even tried repotting them, but I can't get them to work." ..
Rocket Farms (http://rocketfarms.com/) recently surpassed 5,000 people having liked its Facebook page (http://facebook.com/RocketFarms). The Top 100 Grower has utilized the Facebook platform to increase brand awareness and engage with its end-consumers through frequent posting of product ph..
Employees of Nurserymen's Exchange met the top brass at their new parent company, Monterey Peninsula Horticulture Inc., on Monday, the first business day under new ownership after emerging from Chapter 11 bankruptcy. Charles Kosmont, CEO of the Salinas-based company, took the opportunity to ..
Nurserymen’s Exchange was purchased Tuesday by Floramoda, one of three subsidiaries of Monterey Peninsula Horticulture, which also controls Top 100 Grower Rocket Farms and Growers Transplanting, a technology company focused on automated transplanting. Nurserymen’s Exchange, another..
Living produce takes many forms, from salads, greens and herbs in pots and peat moss to lettuce packed in clamshells. It’s a safe product, and that’s an aspect that draws some consumers, marketing agents say. “There’s no pesticide, no hormones, nothing in it you d..
Saturday, collaborating local nurseries from around the area will open their doors to the public for the second annual Monterey Bay Greenhouse Growers Open House, a family-friendly day of greenhouse tours, activities and workshops, with an emphasis on sustainable practices and local produce. ..
Rocket Farms’ recent implementation of additional energy saving measures throughout its greenhouse facilities is estimated to save 305,256 therms per year – equal to removing 249 cars from the road or powering 616 homes for a year. The company’s greening measures include the follow..
A producer of plants for customers including Whole Foods and Costco has instituted energy saving measures that have saved about 305,000 therms per year. Rocket Farms installed a number of efficiency technologies in its greenhouses, saving enough energy to power 616 homes for a year, or remove ..
A Salinas greenhouse grower has set itself apart from other companies in the agricultural industry through an innovative approach to business and its ability to sustain employment levels during difficult economic times, according to the Monterey County Business Council. With more than 25 years..
Rocket Farms, headquartered in Salinas, Calif., was founded about 20 years ago the same way many bedding plant producers start out. Once an exclusively vegetable transplant producer (see sidebar), Rocket Farms was created when the company heads realized there was a large amount of time with empt..
Premium Picasso, Monet Twilight, Shimmer and Surprise – the names hardly sound like Santa, Frosty and Rudolph. But they're as much a part of the Christmas celebration as mistletoe and the Douglas fir. Poinsettias – a California holiday staple for generations – have come a l..
Rocket Farms has been an established grower in California’s Salinas Valley for more than 25 years, synonymous to many with beautiful orchids and high-quality poinsettias. We’re also known for our innovation, so while some would say not to mess with a good thing and just stick with wh..
Rocket Farms, headquartered in Salinas, Calif., has earned VeriFlora certification for agricultural sustainability. The company operates over 5.5 million sq. ft. of greenhouse space producing poinsettias, orchids, calla lilies, specialty crops and organic herbs and vegetables. It has 9 production fa..
Rocket Farms isn’t hoping for a good poinsettia season. The company is making sure it will have its best poinsettia season. Based in Salinas, Calif., Rocket Farms, which was one of our finalists for Operation of the Year, has a lot at stake. Last year, it devoted 4.4 million square fe..
Brand Penetrates Both Industry and Consumer Markets Rocket Farms announced today that over 5,000 people have “liked” its Facebook page, a first among greenhouse growers. They have utilized the Facebook platform to increase brand awareness and engage with their end-consumers thro..
Development of International Think Tank to Begin with Best Minds in Horticulture and Design The Institute of Floriculture Innovation (IFI), announced by Rocket Farms and Nurserymen’s Exchange in August, will seat a Board of Directors composed of domestic and international representati..
The U.S. Bankruptcy Court approved Floramoda Inc.’s purchase of certain assets of Nurserymen’s Exchange. The Floramoda purchase provides financial stability and security for Nurserymen’s Exchange and its employees, enabling Nurserymen’s Exchange to move forward with cer..
Salinas, California – Rocket Farms’ recent implementation of additional energy saving measures throughout its greenhouse facilities is estimated to save 305,256 therms per year- equal to removing 249 cars from the road or powering 616 homes for a year. The company’s greening measu..
Rocket Farms will be honored on February 5th, 2011 at the 15th Annual Economic Vitality Awards for its impactful contribution to our local economy. Since opening its doors in Salinas in 1981, Rocket Farms and its sister company, Growers Transplanting, Inc., have been thriving supporters of the comm..
Rocket Farms has been awarded the nationally-recognized Minority Business Enterprise certification by the Northern California Minority Supplier Development Council (NCMSDC). To receive certification from the NCMSDC (www.ncmsdc.org (http://www.ncmsdc.org)) a company must be 51% ethnic-minority o..
Rocket Farms, the fourth largest greenhouse grower in the country, announced that it has met the stringent requirements to earn VeriFlora Certification for agricultural sustainability. Recognized as the gold-standard in the floriculture and horticulture industries, VeriFlora certification requi..
Rocket Farms has partnered with Ecke Ranch, the industry’s oldest and most respected poinsettia breeder, to create a comprehensive training program that will provide growers with the knowledge to grow superior poinsettias. Poinsettias are a highly technical crop, and given the lack of univers..
Rocket Farms Executive Vice President, Marc Clark, returned from Taiwan last week from his routine visit to SOGO headquarters, a top orchid breeder in Asia. The outcome of Rocket Farms’ ongoing partnership with SOGO has produced in one very visible result: a growing variety of orchid variation..
Throughout the month of October, Rocket Farms is joining the fight against breast cancer. Every time a pink orchid is purchased on the company’s website, the proceeds will be donated to breast cancer research. “Breast Cancer affects so many individuals and families, and it is so imp..
Wholesale plant grower Rocket Farms and poinsettia breeder and propagator Paul Ecke Ranch are offering a comprehensive training program to teach growers how to produce quality poinsettias. There are currently 10 Rocket Farms employees, all from California, in the program. The program is a ..
With a young, energetic and hard-working staff, Rocket Farms, based in Salinas, Calif., has grown in recent years like few others. Within a three-year period, Rocket Farms doubled its orchid business and rose toward the top of our Top 100 Growers List, settling in this year at No. 4 in the Unite..
Not everyone has room for a vegetable garden, but if you've got even a few spare square feet of space, you can certainly grow fresh herbs. With the current upswing in home gardening and the desire to use the freshest foods possible in cooking, it's no wonder that herbs are hot items these days. ..
KAOHSIUNG, Taiwan — Tiny Taiwan, whose technological prowess makes everything from laptops to cell phones affordable to the global masses, is putting another once high-priced product within reach of the common consumer — orchids. And much like the development of gadgets, the flow..
An unlikely international superstar is emerging in full bloom, offering a newly affordable home luxury in an era of tight money. Bucking its family's delicate reputation, moth orchids have gone from exotic flora to supermarket staple. Cloned in Taiwanese labs and nurtured in California nurse..
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Nestled in the heart of Monterey County, Rocket Farms boasts one of the largest greenhouse operations for growing phalaenopsis orchids in the United States. Unlike the traditional orchids often used in corsages, these beautiful potted plants are the newest ornamentals to make their way onto stor..
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