In The News

A lot of likes

24-Jan-2012

It started as a simple goal just a few years ago: Rocket Farms wanted to reach 1,000 Facebook likes. Marc Clark, executive vice president, remembers that it seemed lofty and maybe even impossible. But Rocket Farms got there. Then the company set a new goal — and got there, too. Then it..

18-Jan-2012

The relatively new owners of Nurserymen's Exchange and sister business Rocket Farms say the companies have successfully merged. Parent company Monterey Peninsula Horticulture has spent the last four months or so integrating the greenhouse growers. "The puzzle has come together quite well," s..

15-Dec-2011

El Pasoan Karen Cozad is not sure why, but poinsettias do not live long in her house. "If someone buys me one, we offer it to the poinsettias God," she said jokingly. "I don't know what I do wrong, but all the leaves fall off. I've even tried repotting them, but I can't get them to work." ..

09-Nov-2011

Rocket Farms (http://rocketfarms.com/) recently surpassed 5,000 people having liked its Facebook page (http://facebook.com/RocketFarms). The Top 100 Grower has utilized the Facebook platform to increase brand awareness and engage with its end-consumers through frequent posting of product ph..

08-Aug-2011

Employees of Nurserymen's Exchange met the top brass at their new parent company, Monterey Peninsula Horticulture Inc., on Monday, the first business day under new ownership after emerging from Chapter 11 bankruptcy. Charles Kosmont, CEO of the Salinas-based company, took the opportunity to ..

20-Jul-2011

Nurserymen’s Exchange was purchased Tuesday by Floramoda, one of three subsidiaries of Monterey Peninsula Horticulture, which also controls Top 100 Grower Rocket Farms and Growers Transplanting, a technology company focused on automated transplanting. Nurserymen’s Exchange, another..

27-Jun-2011

Living produce takes many forms, from salads, greens and herbs in pots and peat moss to lettuce packed in clamshells. It’s a safe product, and that’s an aspect that draws some consumers, marketing agents say. “There’s no pesticide, no hormones, nothing in it you d..

14-Jun-2011

Saturday, collaborating local nurseries from around the area will open their doors to the public for the second annual Monterey Bay Greenhouse Growers Open House, a family-friendly day of greenhouse tours, activities and workshops, with an emphasis on sustainable practices and local produce. ..

04-Apr-2011

Rocket Farms’ recent implementation of additional energy saving measures throughout its greenhouse facilities is estimated to save 305,256 therms per year – equal to removing 249 cars from the road or powering 616 homes for a year. The company’s greening measures include the follow..

23-Feb-2011

A producer of plants for customers including Whole Foods and Costco has instituted energy saving measures that have saved about 305,000 therms per year. Rocket Farms installed a number of efficiency technologies in its greenhouses, saving enough energy to power 616 homes for a year, or remove ..

06-Feb-2011

A Salinas greenhouse grower has set itself apart from other companies in the agricultural industry through an innovative approach to business and its ability to sustain employment levels during difficult economic times, according to the Monterey County Business Council. With more than 25 years..

26-Jan-2011

Rocket Farms, headquartered in Salinas, Calif., was founded about 20 years ago the same way many bedding plant producers start out. Once an exclusively vegetable transplant producer (see sidebar), Rocket Farms was created when the company heads realized there was a large amount of time with empt..

11-Dec-2010

Premium Picasso, Monet Twilight, Shimmer and Surprise – the names hardly sound like Santa, Frosty and Rudolph. But they're as much a part of the Christmas celebration as mistletoe and the Douglas fir. Poinsettias – a California holiday staple for generations – have come a l..

01-Dec-2010

Rocket Farms has been an established grower in California’s Salinas Valley for more than 25 years, synonymous to many with beautiful orchids and high-quality poinsettias. We’re also known for our innovation, so while some would say not to mess with a good thing and just stick with wh..

11-Oct-2010

Rocket Farms, headquartered in Salinas, Calif., has earned VeriFlora certification for agricultural sustainability. The company operates over 5.5 million sq. ft. of greenhouse space producing poinsettias, orchids, calla lilies, specialty crops and organic herbs and vegetables. It has 9 production fa..

01-Sep-2010

Rocket Farms isn’t hoping for a good poinsettia season. The company is making sure it will have its best poinsettia season. Based in Salinas, Calif., Rocket Farms, which was one of our finalists for Operation of the Year, has a lot at stake. Last year, it devoted 4.4 million square fe..

Rocket Farms Becomes First Company Brand in Industry to Top 5,000 Facebook Likes

02-Nov-2011

Brand Penetrates Both Industry and Consumer Markets Rocket Farms announced today that over 5,000 people have “liked” its Facebook page, a first among greenhouse growers. They have utilized the Facebook platform to increase brand awareness and engage with their end-consumers thro..

11-Oct-2011

Development of International Think Tank to Begin with Best Minds in Horticulture and Design The Institute of Floriculture Innovation (IFI), announced by Rocket Farms and Nurserymen’s Exchange in August, will seat a Board of Directors composed of domestic and international representati..

20-Jul-2011

The U.S. Bankruptcy Court approved Floramoda Inc.’s purchase of certain assets of Nurserymen’s Exchange. The Floramoda purchase provides financial stability and security for Nurserymen’s Exchange and its employees, enabling Nurserymen’s Exchange to move forward with cer..

22-Feb-2011

Salinas, California – Rocket Farms’ recent implementation of additional energy saving measures throughout its greenhouse facilities is estimated to save 305,256 therms per year- equal to removing 249 cars from the road or powering 616 homes for a year. The company’s greening measu..

26-Jan-2011

Rocket Farms will be honored on February 5th, 2011 at the 15th Annual Economic Vitality Awards for its impactful contribution to our local economy. Since opening its doors in Salinas in 1981, Rocket Farms and its sister company, Growers Transplanting, Inc., have been thriving supporters of the comm..

07-Dec-2010

Rocket Farms has been awarded the nationally-recognized Minority Business Enterprise certification by the Northern California Minority Supplier Development Council (NCMSDC). To receive certification from the NCMSDC (www.ncmsdc.org (http://www.ncmsdc.org)) a company must be 51% ethnic-minority o..

06-Oct-2010

Rocket Farms, the fourth largest greenhouse grower in the country, announced that it has met the stringent requirements to earn VeriFlora Certification for agricultural sustainability. Recognized as the gold-standard in the floriculture and horticulture industries, VeriFlora certification requi..

17-Aug-2010

Rocket Farms has partnered with Ecke Ranch, the industry’s oldest and most respected poinsettia breeder, to create a comprehensive training program that will provide growers with the knowledge to grow superior poinsettias. Poinsettias are a highly technical crop, and given the lack of univers..

06-Oct-2009

Rocket Farms Executive Vice President, Marc Clark, returned from Taiwan last week from his routine visit to SOGO headquarters, a top orchid breeder in Asia. The outcome of Rocket Farms’ ongoing partnership with SOGO has produced in one very visible result: a growing variety of orchid variation..

29-Sep-2009

Throughout the month of October, Rocket Farms is joining the fight against breast cancer. Every time a pink orchid is purchased on the company’s website, the proceeds will be donated to breast cancer research. “Breast Cancer affects so many individuals and families, and it is so imp..

Rocket Farms, Ecke Ranch partner to offer poinsettia certification program

23-Aug-2010

Wholesale plant grower Rocket Farms and poinsettia breeder and propagator Paul Ecke Ranch are offering a comprehensive training program to teach growers how to produce quality poinsettias. There are currently 10 Rocket Farms employees, all from California, in the program. The program is a ..

01-Jul-2010

With a young, energetic and hard-working staff, Rocket Farms, based in Salinas, Calif., has grown in recent years like few others. Within a three-year period, Rocket Farms doubled its orchid business and rose toward the top of our Top 100 Growers List, settling in this year at No. 4 in the Unite..

26-Jun-2010

Not everyone has room for a vegetable garden, but if you've got even a few spare square feet of space, you can certainly grow fresh herbs. With the current upswing in home gardening and the desire to use the freshest foods possible in cooking, it's no wonder that herbs are hot items these days. ..

31-Dec-2009

KAOHSIUNG, Taiwan — Tiny Taiwan, whose technological prowess makes everything from laptops to cell phones affordable to the global masses, is putting another once high-priced product within reach of the common consumer — orchids. And much like the development of gadgets, the flow..

05-Dec-2009

An unlikely international superstar is emerging in full bloom, offering a newly affordable home luxury in an era of tight money. Bucking its family's delicate reputation, moth orchids have gone from exotic flora to supermarket staple. Cloned in Taiwanese labs and nurtured in California nurse..

27-Jul-2009

View Article (http://www.rocketfarms.com/pdfs/news/20090727-uc-davis-study.pdf)..

01-May-2009

Nestled in the heart of Monterey County, Rocket Farms boasts one of the largest greenhouse operations for growing phalaenopsis orchids in the United States. Unlike the traditional orchids often used in corsages, these beautiful potted plants are the newest ornamentals to make their way onto stor..

19-Jun-2008

View Article (../pdfs/news/organic-release.pdf)..

01-May-2008

View Article (../pdfs/news/top-100-list.pdf)..

07-Apr-2008

View Article (../pdfs/news/whos-your-momma.pdf)..

31-Jan-2008

View Article (../pdfs/news/babe-magnet.pdf)..

27-Dec-2007

View Article (../pdfs/news/pajaro-rocket.pdf)..

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